Tag Archives: e-commerce

“Mobile hits 40% of online shopper traffic in a December that cemented mobile’s role in retail”

“We all knew it was going to be a mobile Christmas, but the latest monthly data on mobile traffic from Affiliate Window shows that, on average across December, mobile retail traffic averaged around 31% of online traffic – with some spectacular peaks of 39.35% on Boxing day and 37.3% on Christmas day.” Read Full Article >

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“Christmas in October”

“Leaves are showing only their first hints of orange and maroon, it’s still plenty warm enough to tailgate and many of even the most diehard Halloween fans have yet to select their Oct. 31 ensembles, but retailers are already focused on tinsel and mistletoe. Or, more specifically, November and December sales.” Read Full Article >

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“Online Stores Can Drive Engagement and Sales With Instagram”

“Instagram just hit 150 million users and is becoming a social platform that’s harder and harder to ignore. However, what’s more interesting is that recently a study published by L2 Think Tank found that Instagram gives brands 25 percent more engagement than any other social platform out there, including Facebook, Twitter, and Pinterest.” Read Full Article >

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“How do colors affect purchases?”

“For retailers, shopping is the art of persuasion. Though there are many factors that influence how and what consumers buy. However, a great deal is decided by visual cues, the strongest and most persuasive being color.” Read Full Article >

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“Millions of consumers cross virtual borders to shop online”

“U.S. online retailers that don’t accept orders from consumers in other countries are missing out on sales, as tens of millions of shoppers are eager to buy from U.S. e-commerce sites, according to a PayPal-sponsored survey.” Read Full Article >

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“An E-Commerce Giant Reveals Its Strange Strategy: Sending Customers To Competitors”

“Wayfair is really good at selling things online. The Boston-based company sold $600 million worth of home décor products last year, and CEO Niraj Shah says that revenues are growing at 40% quarter-over-quarter. At that rate, the company could close in on $1 billion in sales for 2013.” Read Full Article >

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“The average price of an iPhone app is 19 cents — and it’ll probably keep shrinking”

“There’s an emerging view among iOS developers that both the amount of work involved and value created by app development merit higher prices for apps. But a new study shows that developers test pricing tend to lower the price of their apps — or even charge nothing at all.” Read Full Article >

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